Quick Thought on Social Media: Original Content
I was recently talking with a client about their social media marketing strategy and why it is so important to use original content over stock images.
I told him, the difference isn't something glaring, but you can feel it. There's only so many high quality photos to dig through on the internet. Using them is like using a dirty rag to wipe down your car. It may get the job done, but there is left over residue. A lack of ownership of your brand. Who knows who else has used that photo. Who you are forever interlinking your brand with.